Marketing for Indian packaged food brands that moves stock before it expires.

Your stock lives in three zones.

Every day on the shelf is a day closer to a write-off. ShelfAI monitors where your stock sits — and acts before it's too late.

Four ways we move your stock.

All four are included in the single plan. Each has its own page if you want the detail.

Your category has its own clock.

Shelf life, buyers and urgency differ by product. Pick yours.

The pickle brand that taught me everything.

How a packaging supply relationship became the insight that built ShelfAI.

Along with ShelfAI, I run a food packaging seal business. When this brand's aluminum seals started corroding by month 7, we upgraded their materials. Tighter compression. Better manufacturing. It helped — but it never solved the real problem. The pickles were sitting too long.

Most Indian food brands aren't dying from bad products — they're dying because they can't move stock fast enough. The industry's "fix" is to drown food in preservatives. ShelfAI offers a third path: AI-powered marketing that finds the right buyers before expiry forces compromise.

Built by an engineer who actually understands food.

Himanshu Dhingra

Biotech Engineer · Founder, ShelfAI

I'm a Biotech engineer who studied food preservation, shelf-life chemistry, and what actually happens inside a pack of FMCG products after it leaves your factory.

ShelfAI is built on biotech understanding plus AI automation. We don't help food brands compromise on quality — we help them sell faster to the right retailers, distributors, and quick commerce platforms, before expiry forces a choice between values and survival.

Biotech Background Food Packaging AI Automation FSSAI Expertise

💬 Talk to Himanshu on WhatsApp

Available Mon–Sat, 10 AM – 7 PM IST

New agency. Not a new operator.

ShelfAI launched recently — here's what stands behind it in the meantime.

One plan. Everything you need.

No packages to compare. No hidden fees. Every number you'll pay is on this page.

Request your free audit

Three fields. We'll reply on WhatsApp within 24 hours — usually much sooner.

Common questions.

• How is ShelfAI different from other marketing agencies?
  Most agencies don't understand food. I'm a Biotech engineer who runs a food packaging seals business. ShelfAI is built specifically for packaged food brands, with services that respect shelf-life retention.
• What will I actually pay in month one?
  ₹25,000 — that's ₹15,000 for the first month plus the one-time ₹10,000 setup fee. From month two it's ₹15,000/month. Meta Ads spend sits on top of that and is paid directly to Meta at a budget you control.
• Is ₹15,000/month all-inclusive?
  ₹15,000/month covers AI lead discovery, WhatsApp outreach, LinkedIn DMs, and content. Meta Ads spend is separate and paid directly to Meta.
• What if I cancel after 1 month?
  Cancel anytime. No lock-in. Monthly billing. You keep all your data.
• What happens in the free audit?
  You send over your product range and roughly where your stock sits on shelf life. I come back with where your expiry risk is concentrated and which buyer channels — distributors, retailers, or quick commerce — are the fastest route to move it. No charge, no commitment.
• And what happens after the audit?
  Nothing automatic. You keep the audit and its findings whether or not you work with me — it's yours either way. If it looks like a fit, we talk through the Stock Mover plan and you decide. If it doesn't, I'll tell you that too, and point you at what would actually help. There's no follow-up sequence and no sales pressure.
• Do you only work with brands in Delhi NCR?
  That's where I'm based and where I know the buyers, distributors and retail networks best, so that's where I can move fastest. If you're elsewhere in India, message me — the outreach and ads work the same, it's the on-ground relationships that are Delhi NCR specific.